Phase 1 · ClickFunnels

ClickFunnels Pricing: Plans, Costs & How to Choose

A current pricing guide focused on choosing capacity without overbuying.

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A current pricing guide focused on choosing capacity without overbuying. Funnel Fuel approaches this topic from the visitor's job to be done: what decision are you trying to make, what information actually changes that decision, and what should happen next?

Pricing verified August 21, 2026. ClickFunnels lists Launch at $97/month, Scale at $197/month, Optimize at $297/month, plus an annual-only Dominate plan at $5,997/year. Promotional and annual effective prices can differ, so confirm the checkout page before buying.

Current ClickFunnels pricing

PlanPublished priceBest starting question
Launch$97/moDo I need a single primary workspace and a lean starting stack?
Scale$197/moDo I need more workspaces, team capacity or higher limits?
Optimize$297/moAm I operating multiple funnels at higher volume with advanced requirements?
Dominate$5,997/yrDo I genuinely need the highest published capacity and support tier?

How to choose without overbuying

Start with the constraint that would force an upgrade: workspaces, team members, contacts, email volume, courses, custom domains, API or support needs. If none of the higher-tier limits solve a current constraint, paying for future complexity rarely improves a funnel.

Price the whole operating stack

A useful comparison includes the tools you would otherwise buy separately: page builder, checkout, email, CRM, course delivery, appointments, automation and analytics. Conversely, if you only need a focused landing-page tool or checkout, an all-in-one platform may be more platform than you need.

Before you subscribe

  • Confirm current limits on the official pricing page
  • List the tools ClickFunnels would replace
  • List the integrations you would still need
  • Estimate migration work
  • Choose monthly vs annual billing based on commitment, not headline discount

Primary source: ClickFunnels pricing. Pricing is time-sensitive.

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